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How to Start a Babysitting Business in 5 Simple Steps [2023 Update]

Babysitting is one of the most rewarding jobs out there.

You get to spend a lot of time with children and watch them grow up and become successful members of society.

However, when you work for an agency, there’s a limit on your monthly earning potential.

So, to increase your profitability, you can go into business for yourself.

If you’re wondering how to start a babysitting business, you’ve come to the right place.

In this article, we’ll walk you through everything you need to know about launching the venture.

We’ll also discuss what costs you need to keep in mind for the childcare company.

How Profitable Is Owning a Babysitting Business?

According to the BLS, the average hourly rate for childcare workers is around $13.22.

However, as a business owner, you can add administrative fees.

That means you should be able to charge about $15 to $20 an hour for your services.

With a 40-hour week, this translates to an annual revenue of almost $23,000.

At first glance, you may think that this isn’t a lot of income.

Yet, most of this figure is pure profit.

Since you won’t have that many overhead expenses, the majority of this money goes into your pocket.

On top of that, if you hire one or two workers, you can double your profits in no time.

What You’ll Need to Start a Babysitting Business [& Associated Costs]

There are a few costs associated with opening up a babysitting agency.

In this section, we’ll dive into the most notable expenses that go into launching the new venture.

1. Business Registration

There are a few start-up costs that you’ll need to pay. That includes registering your company and opening a corporate bank account.

Usually, this can cost anywhere between $200 and $500.

2. Equipment

As a babysitter, there are a few pieces of equipment you need. For example, first aid kits and hand sanitizer are always good to have on hand.

To create a fully stocked initial toolbox, you’ll need to spend around $300.

3. Licensing

Another crucial expense is the licensing fee. There are a few permits you’ll need to apply for.

The cost of this portion can change based on where you live and what services you provide. To stay on the safe side, you’ll need a budget of around $200 to $300.

4. Insurance

Since you’ll be working with kids, insurance is a must. Without it, you leave yourself open to all sorts of liability.

So, to protect your company, you have to invest about $300 to $500 on a policy.

5. Marketing

There are many babysitting organizations around the country. To stand out in the crowd, a marketing campaign is important.

Depending on how much you want to spend, this can cost between $300 and $1,000.


Your main running cost as a babysitter is transportation. Unless you have your own car, this expense can run you around $2,000.


Babysitters will need help from time to time. For that reason, you may find that you have to hire a part-time worker for a bit of assistance.

Based on what you need them to do, these employees can cost between $1,000 and $3,000 a month.

Do I Need a License or Certificates to Start a Babysitting Business?

In the USA, there are many states where babysitting licenses aren’t mandatory. Yet, other locations insist on a few permits.

So, the answer to that question will depend on your location. That’s why it’s crucial that you familiarize yourself with your state’s regulations.

Other than that, you may need to apply to a few different courses.

These will teach you the ins and outs of childcare and allow you to operate your business.

For example, you may need to take a first aid class to ensure the safety of the children.

Why You Should Consider Starting a Babysitting Business as a Side Hustle

There are quite a few reasons to open up a babysitting business.

In this section, we’ll dive into the main advantages of choosing this venture.

  • Low Start-up Cost: Other than attending a few courses, there aren’t many expenses. That means you don’t need a lot of starting capital to launch the babysitting business.
  • Unlimited Growth Potential: With this company, you can grow exponentially. All you have to do is hire more babysitters and book additional clients. Other than that, there are no limitations on how fast you develop.
  • Strong Customer Loyalty: There’s a lot of loyalty in the babysitting industry. After spending time getting used to a childcare agent, parents tend to stick with the same nanny.
  • Rewarding: There’s a special magic in seeing a child grow up in front of your eyes. As a professional babysitter, you’ll get to enjoy a new generation of clients every year.

How to Start a Babysitting Business in 5 Simple Steps

With the basic expenses out of the way, we can move on to the steps you need to take.

Here’s what you should do to hit the ground running with your babysitting business.

Step 1: Research the Babysitting Industry

Right off the bat, you’re going to need to do plenty of market research.

You have to learn all the details of the business before you launch your own.

For instance, spend some time examining the different childcare companies in your area.

This will give you a glimpse into the inner workings of the industry.

Plus, it’ll allow you to decide on the pricing of various services.

Once you feel like you collected enough data, use the information to draft a business plan.

That should help you while you’re applying for licenses and courses.

Step 2: Decide on Your Service Catalog

As a babysitting business owner, there are plenty of services you can provide.

That includes meal prepping, hygiene monitoring, and pet care.

You may want to consider tutoring as well.

It’s less physically taxing, with a high-profit margin.

This is also the time to decide if you’re going to hire extra help.

Take a look at your service catalog and see what tasks you can do yourself.

Then, if there are many chores left over, you should bring in another worker.

Step 3: Register Your Business

While you may not always need licenses to operate, you will have to register your business.

This will allow you to open a corporate bank account and pay your taxes.

Sadly, the process can be a bit time-consuming.

On average, you’ll need to wait several months before you’re able to open up your doors.

Step 4: Marketing and Advertising

With the business registration out of the way, we can move on to marketing.

Most of the time, babysitters rely on word of mouth as their main form of advertising.

While this is an effective method, it’ll take a long time for you to build up your client list.

That’s why it’s best to have multiple forms of marketing.

That includes sending out flyers, brochures, and even social media campaigns.

You can also choose to use helpful tools, like marketing on SitterCity.

This company will help you connect with parents in need of childcare.

Step 5: Head Out to Work

After you’ve completed the previous steps, you’re ready to start working.

All you have to do is wait for a client to contact you and book an appointment.

This step of the process can take a while.

So, in the first few months, it may be best to have another income source.

Things to Consider When Building a Babysitting Business

Other than costs, there are a couple of other considerations you should take into account.

These will give you a better idea of whether or not a babysitting business is for you.

Can You Run a Babysitting Business by Yourself?

It’s possible for you to run a babysitting company on your own.

That’s because the job doesn’t require much heavy lifting.

For that reason, the business is great for pregnant women.

Although, you may need some assistance with the administrative side of the agency.

Flexible Schedule

As a babysitter, your timetable isn’t fixed.

Some parents ask for help with their children in the morning, while others need aid at night.

Besides that, a few clients can ask you for your services during weekends.

While you have full control over your schedule, you may need to take on jobs at inconvenient times.

Inspiration: Babysitting Business Ideas

In this section, we’ll give you a few ideas to boost your profits.

  • Child Educational Services: Aside from taking care of children, you can teach them. There are all sorts of skills that you can impart to a new generation. That includes communication and organization.
  • Child Transportation: Another way to earn some extra cash is to drive around the children. You can pick them up, or off, at school and care for them while the parents are away.
  • Party Services: You can decide to chaperone children’s parties. This is a bit more hectic than babysitting, but it’ll only last a few hours.

Frequently Asked Questions

How Much Should I Charge for 1 Hour of Babysitting?

Depending on the state you live in and the babysitting duties you perform, this can vary greatly.

On average, you can charge anywhere from $12 to $20 an hour for your services.

Is Babysitting in High Demand?

Babysitting is one of the fastest-growing industries in the world.

There’s no shortage of parents that need a little extra help taking care of their children.

Similar Businesses to Consider Starting

If you’re still undecided about a babysitting business, here are a few similar ventures.

Wrapping Up

There are many details that go into figuring out how to start a babysitting business. Luckily, our guide walks you through all the important aspects.

Start off by researching the industry and deciding on the type of service you want to provide.

After that, register your business and begin marketing.

Finally, wait for the phone to ring and head out to work.

Did our guide help you start a babysitting business? Let us know down below and don’t forget to share this article with your friends.

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